Entrepreneurial Strategy

Strategy Formulation taught you how to identify a competitive advantage. But how do you create a competitive advantage when you dont have onesuch as when youre starting out a new company or in a new market? How do you do it in the face of considerable uncertainty, with few resources, and cognizant of how much initial choices matter? Should one achieve it only through experimentation? Focus on execution and simple go for it? Invest in early planning? This course provides a strategy framework for growth entrepreneurship. It is particularly focused on helping students create a sustantiable competitive advantage and understand how to do so in the early uncertain stages of a startup. The class is meant for all students, not just entrepreneurs: while entrepreneurs and startups are the main actors of the entrepreneurial story, the skill of developing entrepreneurial strategies is critical for anyone who will lead and succeed in the innovation-driven economy of today.