Creating a great user experience is essential to any business, and technology companies are using it as a secret weapon to usurp incumbent players in almost every industry. UX can be a key differentiator in that it adds a new dimension that emphasizes not only the product or service itself, but instead the consumers experience of using that product or service. It is a subtle and often misunderstood distinction with profound implications. UX is an essential skill for those interested in a career in technology and/or product management, but more generally, providing a great experience to your customers is a universal imperative for any business. This course is aimed at those without a strong technical background who want to develop knowledge and skills to get a leg up when founding or joining a technology company.
Programs/Center: Media & Technology
B8622 - 001
Part of Term
MBA - Half Block Week 4 - Aug 2 - 4 | TWR
Section SyllabusDownload Syllabus
Block Week is scheduled from August 2 - August 4 (Tuesday - Thursday).
Attendance at first class is mandatory for all enrolled students as well as those on a waitlist or who hope to add the class during Add/Drop.
Tuesday 08/02/2022 - 08/04/2022 2:00PM - 6:00PM Geffen 390
Wednesday, Thursday 08/02/2022 - 08/04/2022 9:00AM - 5:00PM Geffen 390