Artificial Intelligence and Artificial Reality are set to transform media and society at an exponential pace. How will these and other disruptive technologies shape our lives in the decade ahead? With billions being invested into artificial intelligence, AR, VR, metaverse and spatial computing companies, as well as in biotech and neurotech companies, we are witnessing the birth of a new revolution in immersive and transformative experiences and platforms? Can these technologies usher in a new golden age of an interconnected humanity; or will they result in a more fragmented, divisive, and isolated world? What are the ethical frameworks that startups, business leaders and marketers should explore around AI and these technologies?
Division: Marketing
Center/Program: Media & Technology Program
Fall 2026
B8688 - 001
Part of Term
MBA - Half Block Week - Sept 2 - 4 | WRF
Section Syllabus
No Syllabus
Section Notes
Attendance at the first class is mandatory for all CBS students who are enrolled, on the waitlist, or hoping to add the course during Add/Drop.
Format
Half Block Week
Fall 2025
B8688 - 001
Part of Term
MBA - Half Block Week - Aug 27 - 29 | WRF
Section Syllabus
Download Syllabus
Section Notes
Format
Half Block Week
Fall 2024
B8688 - 001
Part of Term
MBA - Half Block Week - WRF (Aug 28 - Aug 30)
Section Syllabus
Download Syllabus
Section Notes
Format
Half Block Week
Fall 2023
B8688 - 001
Part of Term
MBA - Half Block Week - WRF (Aug 30 - Sept 1)
Section Syllabus
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Section Notes
Format
Half Block Week